About Us

In 2021, we founded Merlelor ✨

At that time, we often saw the dilemma modern women face in their daily wardrobe: wanting comfort while also looking elegant and stylish. So, we wanted to create a brand where clothes become a life companion, not a constraint.

Every Merlelor piece is inspired by real life. From the corner café to afternoons at the office to weekend get-togethers—we observe women in every moment and consider their needs. We then transform these inspirations into soft fabrics, form-fitting cuts, and exquisite details.

Our dresses, tops, bottoms, One-Piece are versatile enough to stand alone or be layered together. They'll carry you through a busy workday or a leisurely weekend. 🌿 Wearing them will bring you a sense of ease, confidence, and subtle joy, like having a warm friend by your side.

Brand Philosophy

Merlelor doesn't chase flashy trends; we focus on women's everyday dressing experiences. Clothes need to be comfortable. Soft, skin-friendly fabrics and form-fitting cuts make every wear feel like a gentle embrace. Clothes should also be elegant, with simple, natural designs embodying refined taste, allowing you to express your style without effort. Clothes should be versatile, with each piece freely adjustable to suit different occasions, making dressing effortless and fun.

During the design process, we always prioritize real life. Before each new product launches, we simulate various everyday scenarios, fitting, adjusting, photographing, and even inviting friends to experience and provide feedback. When women wear Merlelor, they feel comfortable and confident, effortlessly expressing their own style. Each piece of clothing is a little helper in your daily life, allowing you to feel at ease and confident on busy or leisurely days. ✨

Future Outlook

In the future, Merlelor aspires to be more than just clothing, but a companion.

We will continue to prioritize quality and customer experience, constantly innovating in design and materials. We hope to cover every moment of a woman's life—from commuting, dating, to weekend getaways—with each piece being thoughtful and tasteful.

We want to create clothing that better suits women by constantly listening to their real-life needs. Merlelor hopes to become an indispensable part of your wardrobe, allowing every woman who wears it to live a relaxed, confident, and elegant life.